What is Indiana's mascot? What is a Hoosier? What to know about IU branding The Hoosiers revived a bison mascot Aug. 30, 2025. Here's why they settled on reviving the mascot, what it is and what it has to do with Indiana. Content Original Link: https://sports.yahoo.com/articles/indianas-mascot-hoosier-know-iu-080148737.html